Caleb Williams named Madden NFL 27 cover athlete

gamingJun 3, 202615678

Madden NFL 27 named Chicago Bears quarterback Caleb Williams its cover athlete, the first Bears player on a Madden cover since 1988. Creators are centering on the cover imagery and shoot, especially Williams' painted nails and posed portraits, remaking them into edits, illustrations, short animatics, and cosplay. Many works riff on Williams' on-field metrics and MVP odds while directly comparing him to quarterbacks like Jay Cutler and Drake Maye. Behind-the-scenes photos and mock-up cover variants are recurring formats in the new wave of content.

Brett Coughlin

@coughlinbrett.bsky.social

Bears quarterback Caleb Williams lands on the cover of EA SPORTS Madden NFL 27. #DaBears

19145d ago

ttice.bsky.social20

Well, the Bears season is over

Wonky11

Hahaha! Let the curse begin!

Aaron7

plot twist the Madden curse will actually just be Williams not needing a lot of comebacks because the Bears might actually be out ahead early in games.

Matt w/ the Gyatt (They/Them)6

Oh no. Im so sorry Chicago, this is gonna be rough.

irish7114

Is the curse still a thing? Haven't played Madden in years, so I don't know who's been on the covers for 15-20 years

Terry Scott3

GO BEARS! GO Caleb Williams!

Colin3

Curse inbound like a heat seeking missile

Mark52212

I grew up a somewhat Lions fan but last season the Bears caught my interest mid season

hulksmash127.bsky.social2

We all know what’s coming….

Kevin Fishbain

@kfishbain.bsky.social

Caleb Williams is the first Bear to be the main cover of Madden

13145d ago

Kevin Fishbain15

From January, inside Caleb Williams’ fourth-and-8 throw, which is now immortalized on the cover of Madden

himynameismichael.bsky.social11

I know you said "main cover", but I'd like to shout out Roberto Garza. He is a stand up dude and does great charity work.

Funky Cold Luda

@funkycoldluis.bsky.social

FUN: Caleb Williams is the Madden '27 Cover Athlete www.bleachernation.com/bears/2026/0...

11245d ago

Churchy LaRoux9

Never knew Hammond, Indiana had such a great skyline.

Django the Nefarious6

Well, there goes his ACL. #maddencurse

LL5

As a Lions fan, this works

Denny Carter

@dennycarter.bsky.social

I am writing a strongly worded letter to EA Sports reminding them that Caleb Williams last year had a low completion rate over expected an a subpar air yards conversion rate. This will not stand.

Bears QB Caleb Williams on the cover of Madden 27

10545d ago

Denny Carter40

Dear EA Sports, Have you checked the spreadsheets? Are you sure about this? Sincerely, Soulless Caleb Hater

Justin Seagull11

Can’t be a Madden Curse if you were kinda mid already.

Andrew G7

I like you for your politics. I hate you for your Caleb takes. I swear he’s good guys, come on. Please let us have this.

BK?3

EA trying to reverse curse him

Kage damagé2

Obviously it won't stand, hes clearly jumping

The Hotdog Pope2

Denny was forced to defend Caleb one time on a podcast and it drove him insane.

Chuck Wolter2

The worst part will be his inflated rating, you can't have the cover boy be an 84 rated QB

Some Asshole2

Denneth, we beg you to get on the hype train.

Michal Dwojak

@mdwojak94.bsky.social

Chicago Bears quarterback Caleb Williams will be on the "Madden 27" cover. He is the first Bears player to ever appear on the cover since the game was first released in 1988. www.shawlocal.com/bears/2026/0...

4445d ago

Goldprofit2

Madden Curse about to make a comeback.

Douglas Reyes-Ceron

@dreyesceron.bsky.social

I love that @teenvogue.com has an exclusive article about Caleb Williams having his painted nails front and center on the Madden 27 cover and how intentional he was on featuring them www.teenvogue.com/story/caleb-...

TV: Speaking of the cover, I noticed you were showing off your nails. It’s a huge part of your personal style, along with wired headphones and a matcha in hand. Walk me through the decision, some of the details on your nails, and what they mean to you.
CW: I had a Chicago flag. I had the Chicago Bears's “C.” In respect to the legend John Madden in EA Sports and as a coach, I had him painted on my nails. I had the NFL shield, the best organization and one of the most historic organizations.

I’ve been painting my nails for about six years now. It’s been a part of my career because I’ve always wanted to be true to myself. It was only right to do the shoot with my nails painted. It’s going to be online, in hard copy, in digital—right up in your face.

2145d ago

Chicago Sun-Times

@chicago.suntimes.com

The Chicago Bears have a QB on the cover of Madden. EA announced today that Caleb Williams will be the face of the upcoming Madden 27.

1845d ago

Andy Behrens

@andybehrens.bsky.social

Man, it's crazy Jay Cutler never got the Madden cover. Not too late to right that wrong!

1745d ago

Da Bears

@chicagobearsx.bsky.social

Behind the scenes of the Caleb Williams Madden cover shoot ⤵️

1245d ago

TSN

@tsnofficial.bsky.social

Bears QB Caleb Williams has been revealed as the #Madden27 cover athlete! 😤 (via IG/eamaddennfl)

945d ago

Shameka 🏀

@shameka23.bsky.social

Caleb Williams on the cover of Madden 2027 🫶🏾 Check the nails 🔥 #NFL #BearDown #ChicagoBears

345d ago

PowerTripBets

@powertripbets.bsky.social

New Bet Alert: Parker Fox and MeatSauce each bet $100 vs. Chris Hawkey that Caleb Williams wins the MVP in 2026, 2027, or 2028. 🏈

545d ago

Bleacher Nation Bears

@bn-bears.bsky.social

Ben Johnson on Caleb Williams' Madden Cover, the "Elite QB" Talk, Joint Practices, and More https://www.bleachernation.com/bears/2026/06/03/ben-johnson-williams/