Broadcasters air commercials during World Cup hydration breaks

Just when you thought Scotland couldn't drink any more, it's hydration break

me, every other game: it's morally outrageous that hydration breaks can change the momentum of a game me right now: ok, scotland, just hang on until the hydration break

End of the first quarter: Australia 0, Turkey 0. (I feel kind of awkward now that Fox's broadcasters are also using that term, but as a principle, it's to protest the length of the commercial - er, hydration - breaks.)

Final hydration break of the night! With “Mr. Brightside” as our soundtrack this time

Everyone in Scotland has just got another drink in. Thank you hydration break from a very thirsty nation! 🏴󠁧󠁢󠁳󠁣󠁴󠁿

Hydration break and Clarke says, "stop passing it to Shankland he's shite" tactical fucking masterclass

Maybe hydration breaks are good. This game went from 0 to 100 real quick

Hydration break in Haiti vs. Scotland when it’s 74 degrees? I guess soccer plays quarters now instead of halves so FIFA and the networks can sell more commercials.

One could say that the hydration breaks are being used to properly hydrate the wallets of the broadcasters.

NESTORY! Strength, pace, composure. And the #Socceroos take a 1-nil lead after the hydration break. Still an hour to play - so a lot can happen... #AUSvTUR

i’m willing to allow another hydration break, just in case

First ever #hydrationbreak at the #worldcup. Concerned about the players? Showing us effect of climate change? Nah. Just selling ads. FK EM

Couldn’t quite make it to hydration break on FS1. Espanol, it is.

This hydration break was desperately needed. Looked hot as balls out there.

Incidentally, the much-hated HYDRATION BREAK that almost everyone wants pulled, is an anagram of ABHORRED. YANK IT. #Socceroos #FIFAWorldCup